HEICJPG

HEIC vs JPG: Which Image Format Should You Choose?

A side-by-side comparison of HEIC (High Efficiency Image Container) and JPEG (Joint Photographic Experts Group) — covering compression, quality, file size, transparency, and browser support.

Quick Comparison

FeatureHEICJPG
Full NameHEIC (High Efficiency Image Container)JPEG (Joint Photographic Experts Group)
CompressionLossy (HEVC-based)Lossy
Typical SizeVery smallSmall
Transparency
Animation
Max Colors10-bit16.7 million
Browser SupportSafari onlyUniversal (100%)
Year Created20151992

When to Use HEIC

  • iPhone and iPad photography (default Apple format)
  • Storing many high-quality photos with limited storage
  • Apple ecosystem apps and iCloud Photo Library

When to Use JPG

  • Photographs and real-world images with millions of colors
  • Social media uploads (Instagram, Facebook, Twitter)
  • Web page backgrounds and hero images
  • Email attachments where small size matters
  • Print-ready photos (with high quality settings)

The Verdict

HEIC is 50% smaller than JPG at similar quality (great for phone storage), but JPG works everywhere. Convert HEIC to JPG when sharing outside the Apple ecosystem.

Convert Between HEIC and JPG

Frequently Asked Questions

Related Comparisons